China Tourism Statistical Bulletin 2006
In 2006, China saw comparatively rapid growth in the domestic tourism, inbound tourism and outbound tourism markets. The number of inbound tourists reached 124.9421 million and revenue from international tourism USD33.949 billion, an increase of 3.9% and 15.9% year on year. The number of domestic tourists reached 1.394 billion, bringing in RMB623 billion, up 15.0% and 17.9% respectively. The number of Chinese outbound tourists grew 11.3% to 34.5236 million. The tourism industry posted total revenue of RMB893.5 billion, up 16.3% year on year, accounting for 4.27% of China’s GDP.
I. Inbound Tourism
In 2006, China’s inbound tourism market showed robust momentum, with better performance in main indicators.
——The number of inbound tourists increased 3.9% to 124.9421 million. Among them, there were 22.2103 million foreign visitors, up 9.7%; 73.9097 million visitors from Hong Kong, up 5.3%; 24.4087 million from Macau, down 5.2%; and 4.4135 million from Taiwan, up 7.4%.
——The number of inbound overnight tourists increased 6.6% to 49.9134 million. Among them, there were 18.1061 million foreign tourists, up 10.3% year on year; 27.9668 million visitors from Hong Kong and Macau, up 4.3%; and 3.8405 million from Taiwan, up 7.2%.
——Revenue from international tourism reached USD33.949 billion, up 15.9% year on year.
II. Domestic Tourism
In 2006, domestic tourism maintained rapid development. Both the number of domestic visitors and revenue from domestic tourism achieved double-digit growth.
——The number of domestic tourists reached 1.394 billion, up 15.0% year on year, of whom 576 million were urban residents and 818 million were rural residents.
——Revenue from domestic tourism increased 17.9% to RMB622.974 billion, of which urban residents spent RMB441.474 billion and rural residents RMB181.5 billion.
——Per capita expenses of domestic tourists increased 2.5% to RMB446.9, of which urban residents spent RMB766.4 per person and rural residents RMB221.9.
——A total of 357 million domestic visits were made during the Spring Festival holiday and National Holiday, bringing in revenue of RMB151.2 billion.
III. Sources of Inbound Tourists
1. Foreign markets
In 2006, the inbound tourism market achieved comparatively fast growth. The number of tourists from all continents to China increased in varying degrees. The number of inbound foreign tourists grew 9.7% to 22.2103 million.
——Asia remained the largest source of inbound tourists. The number of tourists from Asia increased 8.7% year on year, accounting for 61.2% of the total, with a decrease of 0.5 percentage point in market share. In particular, Japan, South Korea, Thailand, Indonesia, India and Kazakhstan saw a year-on-year increase of more than 10%. South Korea remained the largest source of inbound tourists to China.
——The intercontinental tourism market also stayed robust, with double-digit growth in the number of tourists to China and an expanding market share. The number of inbound tourists from Europe, America, Oceania and Africa rose 10.2%, 12.1%, 11.3% and 23.4% respectively. The growth of tourists from major sources was close to or exceeded 10%, of which the United Kindom saw an increase of 10.6%, Germany 10.1%, France 8.1%, Russia 8.2%, the United States 10.0%, Canada 16.3%, and Australia 11.4%.
——The length of stay and per capita expenses of foreign overnight visitors both increased slightly. In 2006, foreign overnight tourists stayed 6.9 days in China on average, 0.4 day longer than last year’s; they spent USD175.07 per person per day, a year-on-year increase of USD7.74, or 4.6%.
The number of inbound tourists from 16 major sources and the growth rates in 2006 are as follows.
2. Hong Kong, Macau and Taiwan
In 2006, inbound tourists from Hong Kong and Taiwan continued to grow, while those from Macau decreased slightly owing to various factors.
——The number of inbound tourists from Hong Kong was 73.9097 million, up 5.3% year on year. Among them, 23.9062 million tourists, or 32.3%, stayed overnight, up 5.8%; and 50.0035 million, or 67.7%, stayed one day, up 5.3%.
——The number of inbound tourists from Macau decreased 5.2% to 24.4087 million. Among them, 4.0606 million tourists, or 14.9%, stayed overnight, down 3.6%; and 20.3481 million, or 85.1%, stayed one day, down 5.4%.
——The number of inbound tourists from Taiwan reached 4.1092 million, up 11.5% year on year.
IV. Inbound Tourist Arrivals and Revenue by Provincial Region
——In 2006, China’s provinces, autonomous regions and municipalities directly under the central government received a total of 61.3964 million inbound tourists, a year-on-year increase of 15.28%. 23 of them received more than 500,000 inbound tourists each, including Guangdong, Shanghai, Jiangsu, Zhejiang, Beijing, Fujian, Shandong, Yunnan, Guangxi, Liaoning, Sichuan, Inner Mongolia, Heilongjiang, Shaanxi, Hubei, Hunan, Tianjin, Anhui, Henan, Hebei, Hainan, Chongqing, and Shanxi. Guangdong stayed at top spot with 20.8971 million inbound tourists.
——In 2006, China’s provinces, autonomous regions and municipalities directly under the central government received a total of 35.1117 million inbound foreign tourists, up 16.7% year on year. 22 of them received more than 400,000 each, including Guangdong, Shanghai, Beijing, Jiangsu, Zhejiang, Shandong, Liaoning, Inner Mongolia, Yunnan, Guangxi, Heilongjiang, Sichuan, Hubei, Shaanxi, Tianjin, Fujian, Hunan, Hebei, Anhui, Chongqing, Hainan and Henan. Guangdong held first place with 5.3466 million inbound foreign tourists.
——27 provinces, autonomous regions and municipalities directly under the central government posted revenue from international tourism of more than USD100 million, including Guangdong, Beijing, Shanghai, Jiangsu, Zhejiang, Fujian, Shandong, Liaoning, Yunnan, Tianjin, Shaanxi, Hunan, Heilongjiang, Guangxi, Inner Mongolia, Sichuan, Hubei, Chongqing, Henan, Hebei, Hainan, Anhui, Shanxi, Jiangxi, Jilin, Xinjiang, Tibet and Guizhou. Guangdong remained in first place with USD7.533 billion. The following table shows the ranking of China’s 31 provinces, autonomous regions and municipalities directly under the central government by revenue from international tourism.
V. Inbound Tourist Arrivals and Revenue of Main Cities
——36 Chinese cities, six more than last year’s, received more than 200,000 inbound tourists each, including Shenzhen, Guangzhou, Shanghai, Beijing, Zhuhai, Hangzhou, Suzhou, Guilin, Nanjing, Xiamen, Tianjin, Xi’an, Qingdao, Wuxi, Kunming, Dalian, Zhongshan, Chongqing, Chengdu, Quanzhou, Huangshan, Ningbo, Wuhan, Shenyang, Sanya, Changsha, Fuzhou, Wenzhou, Yantai, Harbin, Zhengzhou, Luoyang, Chengde, Yanbian, Weihai and Urumqi. 11 cities received more than 100,000 inbound tourists each, including Qinhuangdao, Zhangzhou, Nantong, Shantou, Changchun, Jinan, Haikou, Taiyuan, Jiujiang, Lhasa and Nanning.
——39 Chinese cities, an increase of two over the previous year, received more than 100,000 inbound foreign tourists each. They were: Shanghai, Beijing, Guangzhou, Shenzhen, Hangzhou, Suzhou, Tianjin, Qingdao, Xi’an, Guilin, Nanjing, Dalian, Chongqing, Zhuhai, Wuxi, Kunming, Xiamen, Chengdu, Wuhan, Huangshan, Ningbo, Shenyang, Sanya, Changsha, Yanbian, Wenzhou, Yantai, Fuzhou, Weihai, Qinhuangdao, Chengde, Urumqi, Luoyang, Harbin, Nantong, Zhongshan, Zhengzhou, Changchun and Lhasa.
——The number of cities with revenue from international tourism of more than USD100 million increased five to 33, including Beijing, Shanghai, Guangzhou, Shenzhen, Hangzhou, Zhuhai, Suzhou, Nanjing, Tianjin, Xiamen, Qingdao, Xi’an, Dalian, Quanzhou, Ningbo, Wuxi, Chongqing, Guilin, Fuzhou, Changsha, Shenyang, Zhongshan, Chengdu, Wuhan, Kunming, Nantong, Sanya, Yantai, Harbin, Wenzhou, Huangshan, Qinhuangdao and Zhengzhou. In addition, 10 cities posted revenue from international tourism of more than USD50 million, including Zhangzhou, Weihai, Urumqi, Changchun, Lianyungang, Shantou, Luoyang, Jinan and Yanbian. Shanghai took top spot with USD4.026 billion. The 33 tourist cities are ranked as follows by revenue from international tourism.
VI. Scale and Performance of Star-rated Hotels
In 2006, the overall scale of star-rated hotels in China continued to grow steadily, with an increase in average occupancy rate.
——By the end of 2006, there were 12,751 star-rated hotels across China, a year-on-year increase of 923, or 6.5%. They had a total of 1.4598 million guest rooms, an increase of 127,800, or 9.6%, over the previous year; and had 2.7855 million beds, an increase of 213,800, or 8.3%.
——By the end of 2006, star-rated hotels had fixed assets of RMB395.745 billion, up 5.4% year on year.
——In 2006, star-rated hotels had an average occupancy rate of 61.03%, up 0.07 percentage points compared to the previous year.
——They posted total business revenue of RMB148.286 billion, up 10.1% year on year; paid business tax of RMB1.0812 billion, up 40.1%; and saw per capita labor productivity increase 5.6% to RMB93,800.
——The 5,832 state-owned star-rated hotels posted business revenue of RMB59.942 billion, paid business tax of RMB3.487 billion, and had per capita labor productivity of RMB85,200.
——The 585 star-rated hotels with foreign investments and investments from Hong Kong, Macau and Taiwan registered business revenue of RMB28.119 billion, paid business tax of RMB2.637 billion, and had per capita labor productivity of RMB171,700.
——Among the 12,751 star-rated hotels, there were 302 five-star hotels, an increase of 21 year on year; 1,369 four-star hotels, an increase of 223; 4,779 three-star hotels, an increase of 488; 5,698 two-star hotels, an increase of 201; and 603 one-star hotels, a decrease of 10.
——The scale and business performance of star-rated hotels in 2006 are as follows.
VII. Scale and Performance of Travel Agencies
——By the end of 2006, China had 17,957 travel agencies, an increase of 1,712 year on year. Among them, there were 1,654 international travel agencies and 16,303 domestic travel agencies, an increase of 98 and 1,614 respectively.
——By the end of 2006, travel agencies in China had total assets of RMB48.48 billion, up 15.6% over the previous year; registered total revenue of RMB141.103 billion, an increase of 26.4%, and paid total tax of RMB900 million, up 21.9%.
——In the year, the international travel agencies helped to attract 11.0727 million inbound tourists who stayed a total of 47.6711 million days in China, up 18.3% and 19.5% year on year; 18.5475 million inbound tourists were received by travel agencies, and they stayed 52.7423 million days in China, up 19.5% and up 20.9% respectively.
——Travel agencies in China organized 75.8378 million domestic overnight visits lasting 229.2734 million days in total, up 22.0% and 12.7% year on year; and they received 96.2258 million domestic overnight visitors for a total of 213.4896 million days, up 19.0% and 23.0% respectively.
VIII. Outbound Tourism
In 2006, the outbound tourism market maintained good performance, with an increase in the number of tourist destinations and outbound tourists.
——The number of outbound tourists reached 34.5236 million, up 11.3% year on year. Among them, 5.7244 million people went abroad on business trips, down 2.8%, and 28.7991 million for private purposes, up 14.6%. The top ten destinations by number of Chinese tourists were Hong Kong, Macau, Japan, South Korea, Thailand, Russia, the United States, Singapore, Vietnam and Malaysia.
——8.4302 million outbound tourists were organized by travel agencies, an increase of 1.6333 million, or 24.0%, year on year. Among them, there were 4.0874 million visitors to foreign countries, up 30.7%, and 4.3428 million to Hong Kong and Macau, up 18.3%. 328,500 tourists visited bordering countries, a decrease of 18.6%.
——By the end of 2006, 78 countries and regions, in addition to Hong Kong and Macau, had been tourist destinations of Chinese citizens. They are listed as follows in chronological order: Thailand, Singapore, the Philippines, South Korea, Australia, New Zealand, Japan, Vietnam, Cambodia, Myanmar, Brunei, Malta, Indonesia, Turkey, Egypt, Nepal, Germany, India, Maldives, Sri Lanka, South Africa, Croatia, Hungary, Pakistan, Cuba, Greece, France, the Netherlands, Belgium, Luxembourg, Portugal, Spain, Italy, Austria, Finland, Sweden, the Czech Republic, Estonia, Latvia, Lithuania, Poland, Slovenia, Slovakia, Cyprus, Denmark, Iceland, Ireland, Norway, Romania, Switzerland, Liechtenstein, Ethiopia, Zambia, Tanzania, Mauritius, Tunisia, Seychelles, Kenya, Zambia, Jordan, the Commonwealth of the Northern Mariana Islands, Fiji, Vanuatu, the United Kingdom, Chile, Jamaica, Russia, Brazil, Mexico, Peru, Antigua and Barbuda, Barbados, Laos, Mongolia, Tonga, Grenada, and Bahamas.
——In 2006, 14.334 million mainland tourists went to Hong Kong as their first destination, an increase of 6.0% year on year; 9.895 million to Macau, up 16.7%; 766,900 to Thailand, up 28.8%; 557,200 to Singapore, up 16.8%; 435,200 to Malaysia, up 22.7%; 138,300 to the Philippines, up 16.1%; 1.0982 million to South Korea, up 30.2%; 345,000 to Australia, up 8.5%; 58,600 to New Zealand, up 1.8%; 1.28 million to Japan, up 14.6%; 506,600 million to Vietnam, down 40.0%; 82,300 to Cambodia, up 83.8%; 101,600 to Myanmar, down 61.5%; 2,800 to Brunei, up 50.6%; 600 to Malta, down 24.4%; 17,200 to Turkey, up 20.7%; 21,700 to Egypt, up 69.7%; 15,700 to Nepal, down 20.6%; 257,700 to Germany, up 12.2%; 47,100 to India, up 37.9%; 6,500 people Maldives, up 173.1%; 7,300 to Sri Lanka, up 79.7%; 31,700 to South Africa, down 4.4%; 800 to Croatia, up 55.1%; 17,900 to Hungary, down 0.2%; 29,500 to Pakistan, up 10.1%; and 3,300 to Cuba, down 30.9%.
IX. Tourism Education and Training
——By the end of 2006, China had 762 higher tourism education institutions and general higher education institutions with tourism departments/majors, an increase of 69 over the previous year, and they had 361,100 students in total, an increase of 52,700; there were 941 secondary tourism schools with a total of 373,700 students, an increase of 298 and 115,600 respectively. Together, there were 1,703 institutions that provided higher and secondary tourism education for 734,900 students.
——In 2006, 2.8652 million people working in the tourism industry received on-the-job training, an increase of 223,300, or 7.2%, over the previous year.