CNTA Signs “Tourism Publicity Cooperation Agreement” with Five Network Media

On Feb. 26, CNTA signed “Tourism Publicity Cooperation Agreement (Memorandum)” with www.people.com.cn, www. xinhuanet.com, www.cctv.com, www.ce.cn and www.sina.com.cn in Beijing. Vice Chairman of CNTA Zhu Shanzhong attended the signing ceremony. It is reported that the signing of the Agreement aimed to implement State Council’s Opinions on Speeding up the Development of the Tourism Industry, bring into full play the role of media in uniting force and promoting tourism development, and establish closer cooperative partnership with media.

According to the Agreement, all media will bring into full play their specialty and influence, and report in broader and deeper way. They will comprehensively use live broadcast, interactive report, online interview, official website and other publicity forms to report on the activities, conferences and forums organized by CNTA. Both parties will cooperate with each other to organize online solicitation, travel survey, graphic display, special topic report and other activities. In addition, they will meet with each other aperiodically to enhance communication and consultation. And the comprehensive Coordination Department of CNTA will provide support to the five media on their publicity and report on tourism industry.